Racist Ads
Anybody remember those racist ads for Salesgenie.com? The New York Times reports that one portraying talking panda’s with Chinese accents is being withdrawn.
I thought the first one (with the guy with the Indian accent and 7 children at home) was racist, but the Salesgenie spokesman, Vinod Gupta, who wrote both of the spots, says he’s half-Indian, so…
He says, “We never thought anyone would be offended.” Advertising is a process. There’s research, media buys, writing, art direction, production (which may outsource things like film production or animation), legal, and other areas I’m probably forgetting about. Taking the quote only partially out of context, Mr. Gupta said “We never thought.”
Now, if they could only withdrawn those racist ads featuring Ned Holness.